ASM Global signs major partnership for site cleaning and hygiene


ASM Global, live entertainment producer and cleaning and sanitizing specialist The Clorox Company, has announced a major collaborative cleaning project at its venues in the United States. A multi-year partnership spanning ASM Global’s portfolio of arenas, stadiums, theaters and convention centers will include a $1 million ticket commitment thanking frontline responders and healthcare workers. As part of this agreement, Clorox® becomes the official cleaning and disinfection partner for ASM Global.

“From the very beginning of the Covid pandemic, our goal has been to reimagine the future of live events and prepare clean and safe venues for the return of our team members, athletes, fans, partners and guests,” said ASM Global President Ron Bension. . “Clorox’s industry-leading solutions allow us to continually improve the quality of our event experiences, and we’re thrilled to partner with them to honor the heroic workers who have supported us all as we navigate through the pandemic.”

ASM Global already deploys its VenueShield program and has protocols and procedures deployed at over 200 facilities across the United States.

“We are extremely pleased to be working with ASM Global,” said Tad Kittredge, vice president and general manager of Clorox. “It is especially gratifying to extend our support to those who have been on the frontlines during the pandemic with the well-deserved thanks they deserve.”

ASM Global and Clorox will officially launch their partnership at Oakland Arena on June 1, 2022, and shortly thereafter at other ASM Global facilities in the United States for expansion into a broader portfolio of venues. global.

The Clorox Company (NYSE: CLX) employs 9,000 people worldwide and had revenue of $7.3 billion in fiscal 2021.


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